Why are SEO professionals more unprofessional?
Why this extreme reaction and the need to put out in a social web site? In the recent past I have had the opportunity to meet a spate of SEO professionals because of couple of positions that got created at MakeMyTrip and also some new assignments cropped up.
- People who have joined even two months back are willing for their resumes to be floating in the job market
- They promise to join and then back off on the date of joining
- They quit jobs at a moments notice
- One person went to the extent of pretending to be his current employer and gave rave reviews about himself. And he thought he would not be caught! BTW he works for one of the biggest brand in the search landscape
- The average stint at a company will be six months I am shocked when I see resumes of someone who has been at a company for more than 1 year!!!
SEO companies like Olive etc should take lead to set up some informal and formal forums that allows interaction between marketers and specialists. This would also place them in thought leadership position especially when SEO consulting companies are sprouting without 'real' expertise to speak of.
Wednesday, October 22
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